Sanpellegrino Spritz Bar

Services
Marketing Campaigns & Activations
Capabilities
Creative Direction | Experiential Marketing | Art Direction | Event Activation | Concept Development

From Italian Ritual to Brand Experience

Sanpellegrino is more than a drink. It carries a distinctive point of view on food, culture and the pleasure of coming together. We translated that world into a brand experience inspired by Mediterranean summers, developing the creative direction, design system, recipes and activation assets behind the Sanpellegrino Spritz Bar. Designed to travel, the concept created a consistent yet flexible way to bring the brand to life across the U.S.

Decorative promotional video.

Next Project

to be determined